Post by account_disabled on Jan 8, 2024 8:39:27 GMT
Branding is one of the most used strategies among companies when building their brand image , since it is very effective in reaching the hearts of consumers, as it involves actions related to the purpose, brand values and positioning that strengthens the relationship between the brand and consumers and influences their purchasing decisions. There are many brands that have been working on their branding for years; A clear example of this is Coca-Cola , which thanks to this strategy has managed to build a strengthened and recognized brand image throughout the world: however, despite the effectiveness that this technique has proven to have, there are many sectors that They still do not pay attention to their brand image, until a company arrives that begins to work on it, becoming a pioneer in the sector , as has happened with Higea CBD.
Higea CBD is a brand that is working on branding compared to other CBD oil brands that only sell the product without creating a brand. Higea CBD's strategy starts from its packaging , which differentiates the amounts of CBD Email Data contained in each product, to delivery , doing so in a unique box with a design so that the customer sees that they are receiving a unique item. Another of the main characteristics of this company is that the products have an easily identifiable aesthetic ; For example, those that contain 5% to 10% have an image that quickly suggests that they serve for muscle recovery after exercise or to help you fall asleep; while the 20% or 30% products have a design that suggests that their uses have more to do with antiemetic properties or to combat anxiety.
In addition, Higea CBD has opted to work with a Full Spectrum CBD oil. CBD is a completely legal product since the WHO published in 2018 that it does not cause addiction or harm; But when buying CBD you have to be clear that many competitors are claiming that their oil is Full Spectrum, when in reality it is not. Full Spectrum is when the product maintains the terpenes, making the oil flavorful and aromatic. Most brands use pure CBD, eliminating the terpenes, and that makes it tasteless, odorless and also loses the entourage effect, which was coined in 1999 by Israeli researcher Raphael Mechoulam. Furthermore, Higea CBD has focused on transparency; For this reason, it subjects its products to strict laboratory tests, thus guaranteeing that they contain less than 0.2% THC.
Higea CBD is a brand that is working on branding compared to other CBD oil brands that only sell the product without creating a brand. Higea CBD's strategy starts from its packaging , which differentiates the amounts of CBD Email Data contained in each product, to delivery , doing so in a unique box with a design so that the customer sees that they are receiving a unique item. Another of the main characteristics of this company is that the products have an easily identifiable aesthetic ; For example, those that contain 5% to 10% have an image that quickly suggests that they serve for muscle recovery after exercise or to help you fall asleep; while the 20% or 30% products have a design that suggests that their uses have more to do with antiemetic properties or to combat anxiety.
In addition, Higea CBD has opted to work with a Full Spectrum CBD oil. CBD is a completely legal product since the WHO published in 2018 that it does not cause addiction or harm; But when buying CBD you have to be clear that many competitors are claiming that their oil is Full Spectrum, when in reality it is not. Full Spectrum is when the product maintains the terpenes, making the oil flavorful and aromatic. Most brands use pure CBD, eliminating the terpenes, and that makes it tasteless, odorless and also loses the entourage effect, which was coined in 1999 by Israeli researcher Raphael Mechoulam. Furthermore, Higea CBD has focused on transparency; For this reason, it subjects its products to strict laboratory tests, thus guaranteeing that they contain less than 0.2% THC.